Dec 9, 2005 Latest major study confirms Taobao.com clear market leader over eBay China

Beijing, China – December 9, 2005 – A new study by Analysys International has confirmed Taobao.com to be the market leader in China's online C2C market, with a 57% market share versus a 34% market share held by eBay China. The study also predicts Taobao.com's leadership will continue into 2006 when, according to Analysys, “Taobao.com will likely dominate the market.”

The market share data is based on the transaction volumes, or Gross Merchandise Volume, handled by China's online consumer-to-consumer marketplaces. Gross Merchandise Volume is the global industry standard metric for determining market share in the C2C market.

In addition to confirming Taobao.com's market leadership, the Analysys study found the overall China C2C market has grown dramatically in the first three quarters of 2005, reaching more than US$1billion in total transaction volume, or nearly double the transaction amount for the full year of 2004.

Additional details about the report and Analysys International can be found on the Analysys International website: http://english.analysys.com.cn/ .